
DBS at Singapore Fintech Festival
Interactive Screens + Square LCD Controlled Projection
Our initial challenge was this: How do we make sophisticated finance information more engaging? Instead of traditional data and infographics, we developed a hybrid experience featuring interactive touchscreens and square LCD-controlled projection.
To kick-start the project, we consulted with each business unit at DBS to gain deeper insights into their content. With this knowledge, our team of experienced UI and UX designers used Figma to create visually stunning and user-friendly designs.
We incorporated interactive touchscreens that are pre-loaded with different formats of content, allowing guests to obtain information on their own.
We have also introduced another display solution using a 1:1 aspect ratio touch screen TV to control a projector, displaying infographics and motion graphics created by our design team. This enables presenters to showcase vast amounts of data in a concise and captivating manner, making it much easier for guests to comprehend.
The result? A complete reinvention of how sophisticated finance information is presented to the festival attendees - a true game-changer!
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OPPO FindN2 Flip Launch
Event launching entails advertising and disseminating crucial information about an upcoming event to interested participants. Gathering relevant data during this process plays a pivotal role in providing insight into attendees' preferences and requirements.
To facilitate the OPPO FindN2 Flip launch in Singapore, we were tasked with customising four registration forms catering to diverse profiles, such as guest speakers, business partners, staff, and members of the media.
Once registered, guests were sent a confirmation email containing a unique QR code. Prior to the event, reminder emails were sent to each group. On the day of the event, ushers scanned guests' QR codes for check-in purposes.
In order to boost engagement and ignite a sense of wonder, we have installed a 55" mirror touchscreen TV equipped with a proximity sensor. As soon as the guest steps closer to the mirror, a captivating looping video will emerge and astound the viewer.

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