DBS at Singapore Fintech Festival
Interactive Screens + Square LCD Controlled Projection
Our initial challenge was this: How do we make sophisticated finance information more engaging? Instead of traditional data and infographics, we developed a hybrid experience featuring interactive touchscreens and square LCD-controlled projection.
To kick-start the project, we consulted with each business unit at DBS to gain deeper insights into their content. With this knowledge, our team of experienced UI and UX designers used Figma to create visually stunning and user-friendly designs.
We incorporated interactive touchscreens that are pre-loaded with different formats of content, allowing guests to obtain information on their own.
We have also introduced another display solution using a 1:1 aspect ratio touch screen TV to control a projector, displaying infographics and motion graphics created by our design team. This enables presenters to showcase vast amounts of data in a concise and captivating manner, making it much easier for guests to comprehend.
The result? A complete reinvention of how sophisticated finance information is presented to the festival attendees - a true game-changer!
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DBS Spring Festival 2023
DBS Bank enlisted our services to develop a digital claw machine for their annual Spring Festival event, offering a unique way to keep their guests entertained. The digital claw machine is designed with a joystick and arcade button for guest to catch their zodiac sign. Once they caught their sign, they can find out more about their yearly predictions for 2023. They can even download their predictions onto their phones by scanning a QR code, allowing them to share the content with their families and friends.
Fintech Festival 2023
