DBS at Singapore Fintech Festival
Interactive Screens + Square LCD Controlled Projection
Our initial challenge was this: How do we make sophisticated finance information more engaging? Instead of traditional data and infographics, we developed a hybrid experience featuring interactive touchscreens and square LCD-controlled projection.
To kick-start the project, we consulted with each business unit at DBS to gain deeper insights into their content. With this knowledge, our team of experienced UI and UX designers used Figma to create visually stunning and user-friendly designs.
We incorporated interactive touchscreens that are pre-loaded with different formats of content, allowing guests to obtain information on their own.
We have also introduced another display solution using a 1:1 aspect ratio touch screen TV to control a projector, displaying infographics and motion graphics created by our design team. This enables presenters to showcase vast amounts of data in a concise and captivating manner, making it much easier for guests to comprehend.
The result? A complete reinvention of how sophisticated finance information is presented to the festival attendees - a true game-changer!
Explore other projects
CAG Booth At Singapore Airshow
Our mission was to create engaging interactive experience for Changi Airport Group's presence at Singapore Airshow 2020. Our deliverables included a 360° time freeze GIF photobooth, an interactive trampoline game, and animation projection walls to captivate and entertain visitors.
We worked closely with our client to formulate a compelling storyline, develop UI design and animation, and finally, execute the coding. Instead of the traditional exhibit posters, we leverage on ultra short throw projectors and sensors, to transform ordinary walls into touch-activated displays that entice visitors to explore the content. We also took the visitor experience up a notch with a 360-degree time freeze GIF photobooth that has been enthusiastically embraced by the crowd.
HSBC Rugby 7s Kinect Activation
We were commissioned to create an interactive game for HSBC Rugby 7S event in Singapore. To achieve this, we employed Augmented Reality and Kinect Game to enable visitors to virtually kick the ball towards the screen. The game utilises Kinect SDK for body tracking, capturing player movements for an immersive experience. Engaging each participant, the game allowed three attempts to score as many tries as possible and showcased scores on a leaderboard. We successfully handled the entire game application, from 3D modelling of the national stadium to animation and hardware provision. Our exceptional work won us the Marketing Excellence Award (Gold).
In addition, we included a photo booth that offered visitors the chance to pose and receive a printed photograph with HSBC branding on it. The activation gained immense popularity and was enjoyed by many.
Samsung S24 Ultra
The magic of touch-free control
Air Action transforms your S Pen into a remote control for your Galaxy device. With a flick of your pen, open apps, control your tunes, and effortlessly glide through your photos. It's like magic at your fingertips!
Your shortcut to efficiency
Add and remove features and app shortcuts based on your preferences with Air Command. Share clippings across devices, take notes, translate, write on screenshots - whatever you desire, it's just a click and tap away.
